AI images vs real photos on UK business websites
Published 24 September 2026 · 8 minute read · By AI Website Builder UK
When generated images help and when they destroy trust.
Quick answer: Use AI images for abstract backgrounds only. Jobs, team and premises need real photos.
A generated kitchen is not your last job. This guide is written for businesses in the UK and Kent, Surrey and UK remote clients.
Trust
People detect fake hands and generic rooms.
SEO
Original photos can rank in image search. Generated ones rarely represent you.
Hybrid
AI for icons. Camera for proof.
Us
We swap stock and AI faces for your shots. Send photos.
Frequently asked questions
Are AI images allowed?
Yes, but they can hurt conversion.
Can I generate a logo?
Check trademark and uniqueness first.
Alt text for AI images?
Describe honestly. Do not pretend it is your shop.
Frequently asked questions
Yes, but they can hurt conversion.
Check trademark and uniqueness first.
Describe honestly. Do not pretend it is your shop.
Want this done for you from £150?
We build AI-generated, human-edited websites for businesses across Kent, Maidstone, London, Surrey, Greater London and Coulsdon. Fixed price, live in about five working days.
